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4 Ways Your Business Can Utilize Branding During the Holiday Season

4 Ways Your Business Can Utilize Branding During the Holiday Season

Jane Murray - Thursday, December 17, 2015

The holiday season is one of the busiest times of year for many businesses, especially in retail, so boosting marketing efforts during this time is essential. Festive branding doesn't need to be expensive or complicate – just focus on a few small steps, hone in on the most effective channels, and you'll have yourself a successful holiday! Read more

Tips On How To Choose Between Several Favorite Designs For Your Business

Tips On How To Choose Between Several Favorite Designs For Your Business

Jane Murray - Tuesday, December 8, 2015

With most contests on DesignCrowd generating dozens of great entries, it's easy to get stuck trying to decide between two or more favorites. These are decisions that should not be made lightly. If you find yourself with the enviable problem of too many quality designs, here are some tips on how to make a final choice. Read more

What Are The Key Elements You Should Have In Your Company's Style Guide?

What Are The Key Elements You Should Have In Your Company's Style Guide?

Jane Murray - Wednesday, December 2, 2015

We previously explained why a style guide is an absolute must, now we'll explain what you need in it. If you're ready to set some guidelines for your visual brand identity, starting with a solid style guide is definitely the way to go. Find out how to make sure your logo, written communications and webpages will always be on point. Read more

Five Great Tips For How Business Owners Can Work Well With A Designer

Five Great Tips For How Business Owners Can Work Well With A Designer

Divya Abe - Tuesday, December 1, 2015

As a business owner you'll surely have to work with a professional designer, be it for a one-off logo design or regular assistance with marketing collateral. Knowing how to make the most of that relationship will ensure you get the best results. Here are five tips to create a positive work environment for you and your designer. Read more

When Should You Consider A Rebrand For Your Business?

When Should You Consider A Rebrand For Your Business?

Jane Murray - Thursday, November 26, 2015

In the age of crowdsourcing, amazing design is always at your fingertips, which makes it tempting to rebrand your business every time you get bored with your look. But a brand is a time and cost-intensive investment, and changing it should never be done on a whim. Here are three situations in which a rebrand might be just what your business needs. Read more

5 Up-and-Coming Startups and Their Cutting-Edge Websites

5 Up-and-Coming Startups and Their Cutting-Edge Websites

Jane Murray - Tuesday, November 17, 2015

Everybody recognizes that entrepreneurs know how to stay one step ahead, so keeping an eye on their movements is never a bad idea. In celebration of Entrepreneurs' Day, we have found five startup companies experiencing incredible growth and taken a closer look at their websites to see what we can learn from them. Read more

5 Reasons Business Cards Still Matter

5 Reasons Business Cards Still Matter

Jane Murray - Wednesday, November 11, 2015

In the age of the smartphone, little cardboard rectangles with your name on might seem like an outdated mode of communication. But there's a good reason personalized business cards are still around: they work. If you're unsure if this is an expense you want to incur, take a look at these five reasons a good business card is totally worth it. Read more

Does Your Business Need a Style Guide? Four Questions To Ask Yourself

Does Your Business Need a Style Guide? Four Questions To Ask Yourself

Jane Murray - Tuesday, October 27, 2015

People tend to think of style guides as long, intimidating documents making everybody's life hard. In fact they should be viewed as just the opposite. A comprehensive style guide should leave you free to develop creative content and maintain brand consistency. If you're still not convinced you need one, ask yourself these questions. Read more

5 Advantages of Creating a Company Shirt

5 Advantages of Creating a Company Shirt

Jane Murray - Wednesday, October 21, 2015

With design costs such as logos and websites to consider, a new business owner may not want to even think about investing in a company shirt. But branded t-shirts can be a true workhorse for marketing, team spirit and company culture, so maybe it's time to give them some serious thought. Read more

5 Common Free Logos to Avoid

5 Common Free Logos to Avoid

Divya Abe - Tuesday, October 20, 2015

If you're a new business owner and considering using a free logo from the internet, take our advice: "Don't do it" . At the very least, stay well away from any of these five hopelessly overdone designs inexperienced creatives fall back on again and again. Using something free may seem like a good idea in the short term, but we guarantee you – you'll pay for it in the long run. Read more

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