Blog posts related to Branding

Top Reasons Why A Logo Fails And How To Ensure Your Design Works Well

Danielle Tarroza - Monday, July 11, 2016

Logos are an essential part of defining the identity of a company. For this article, we'll learn about the rules of logo design and what are the most common reasons for logo failures. Read more

Who You're Targeting Should Determine Your Design

Jessica Walrack - Tuesday, May 24, 2016

For a company that needs a design, there is more to it than having an end product that looks good. That's only one factor that helps to make a successful design. Knowing the audience the design is intended for and then targeting that design to appeal directly is one of the most important factors for success.  Read more

Instagram's New Logo and Alternative Instagram Logo Design Ideas

Kevin Bradford - Thursday, May 19, 2016

Whether you love or hate the new Instagram logo, it has certainly highlighted just how sensitive the market is when something familiar becomes a little more unfamiliar. To illustrate how much diversity you can find through crowdsourced design, we challenged our community to come up with alternative concepts for the Instagram logo. Read more

How to Create an App: 6 Steps to Create Your Own Money Making App

Josh Borja - Monday, May 2, 2016

So you've got an idea for a (really cool/awesome/going-change-the-world/pay your rent) app? App design is trending at the moment; people are jumping at the chance to become the next 'app-reneur'. However, there is a lot of planning involved with creating the app; and in my mind it's just as demanding as creating a small business. In this post, we have done the research and set out six easy tips for creating your own app. Read more

Is Offline Marketing Completely Obsolete? Reasons Why Your Business Still Needs To Be Offline

Jessica Walrack - Friday, April 29, 2016

It goes without saying that online marketing is a must for most businesses today, but is offline marketing completely obsolete? Absolutely not! In fact, there is a significant opportunity your business is missing if you are not taking advantage of offline marketing tactics. Read more

How a Blog Can Benefit Your Business: Using Content to Get New Customers

Sam Costa - Wednesday, April 27, 2016

One of the best ways to drive up business is with strong customer engagement. This applies almost universally, across industries and sales methods.The idea is that any business which keeps customers in communication is going to get repeat orders from those customers. This is where the blog comes in. Read more

How To Ensure You Website Redesign Has A Positive Impact

Sam Costa - Wednesday, April 20, 2016

For better or worse, things on the internet move incredibly fast. Viewers and customers can be hyper sensitive to the presence or absence of features, so it is important you stay on top of trends. Here are some insights into the impact of a good redesign for your company's website. Read more

How To Create A Great Online Customer Experience

Jessica Walrack - Monday, April 18, 2016

A customer's experience is one of the most significant factors that will determine the success or failure of the online portion of your business. Even if your company has strong brand awareness and is offering good value to the consumer, a poor online experience is going to cause visitors to click away from your site in the blink of an eye. Here's how to do it well. Read more

What If Brands And Products Were More Honest With Their Branding?

Kevin Bradford - Friday, April 15, 2016

There are countless examples of when incorrect labeling has led to an outcry, or declarations of quality have been quashed. So the DesignCrowd community looked at some recognizable global companies to reimagine their appearance if they took a potentially more 'honest' approach to their branding. Read more

Tips On How To Create The Best UI/UX For Your Website

Jessica Walrack - Monday, April 11, 2016

If you are building a website, there is much more to it than just putting pages together. You also need to design for the user experience. You'll find plenty of developers out there who have a good grasp of the technical requirements for building a site, but you will also need a skilled web designer to help create the best experience for your visitors. Here are some of the ins and outs of UI/UX that are important to be aware of. Read more

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